LONDON – 12 JANUARY 2021 — Grabyo, a cloud-based video platform for production and distribution and InPlayer, a monetization and subscription management platform, have partnered to offer sports clubs, leagues and federations a solution to recoup lost revenue during the COVID-19 pandemic.
This joint solution will enable sports leagues, clubs and federations to generate a simple and cost effective D2C revenue stream using premium digital content.
Using InPlayer, digital and content teams can now directly deploy a paywall over video or provide a subscription service using content distributed through Grabyo.
Using Grabyo, live broadcasts and/or VOD content is produced and distributed to any major online video player (OVP) within an app or online, which is then protected by a white-labelled solution by InPlayer for a fully-branded consumer experience.
Using both platform’s cloud-native tools, content production, distribution and management can be done remotely and collaboratively, from anywhere in the world. Content can be syndicated across a range of destinations and platforms.
During 2020, while content consumption increased across the board, the biggest winners have been those in the sports industry who have been able to add value with ‘behind-the-scenes’ and exclusive content. Consumers have shown a willingness to pay for content tailored to their interests.
Deploying a subscription offer, using Grabyo and InPlayer, will mean that any publisher will have full control over their offering and be able to adapt rapidly to consumer demand – from content to pricing and delivery.
“We’re excited to bring this partnership to market and begin working with sports publishers to drive new revenue and develop exciting premium content strategies for fans,” commented Gareth Capon, Grabyo CEO. “It’s an exciting time for content production, with demand higher than ever. Fans are calling out for bespoke and exclusive content, and are willing to pay.”
“This alliance re-defines how live sports events and VOD content can be produced and monetized,” said George Meek, InPlayer CEO. “We’re thrilled to bring sports publishers new opportunities to drive revenue and exceed expectations with fans-first video experiences for audiences tuning in around the globe.”
For more information, contact:
Scott Lunn
Global PR & Communications Manager
Grabyo
About Grabyo
Grabyo is the leading cloud video platform. Grabyo’s lightweight services are the future of broadcast – equipping partners with the tools to manage agile video distribution strategies across all major digital, OTT and social platforms.
Delivered as a SaaS platform and accessed through a web browser, Grabyo is trusted by major publishers and rights holders such as ITV, BT Sport, EA Sports, World Rugby, The English Football Association (FA), Real Madrid, FC Barcelona, Univision, LaLiga, The English Premier League and AELTC Wimbledon.
The platform has strategic partnerships across OTT, social media and broadcast including Twitter, Facebook, YouTube, Instagram, Twitch and Snap. in 2019, Grabyo partners created over 650,000 clips and 16,500 live broadcasts, generating more than 12 billion video views. More: grabyo.com
About InPlayer
InPlayer, the world’s leading pay-per-view and subscription solution, helps set up and grow recurring revenue for companies looking to enable online sales and access management for their video, audio, files and HTML content. With millions of dollars in transactions managed, InPlayer is making thousands of live events profitable for the OTT industry, rights owners, agencies, artists and corporations globally. More information: inplayer.com
LONDON – 12 JANUARY 2021 — Grabyo, a cloud-based video platform for production and distribution and InPlayer, a monetization and subscription management platform, have partnered to offer sports clubs, leagues and federations a solution to recoup lost revenue during the COVID-19 pandemic.
This joint solution will enable sports leagues, clubs and federations to generate a simple and cost effective D2C revenue stream using premium digital content.
Using InPlayer, digital and content teams can now directly deploy a paywall over video or provide a subscription service using content distributed through Grabyo.
Using Grabyo, live broadcasts and/or VOD content is produced and distributed to any major online video player (OVP) within an app or online, which is then protected by a white-labelled solution by InPlayer for a fully-branded consumer experience.
Using both platform’s cloud-native tools, content production, distribution and management can be done remotely and collaboratively, from anywhere in the world. Content can be syndicated across a range of destinations and platforms.
During 2020, while content consumption increased across the board, the biggest winners have been those in the sports industry who have been able to add value with ‘behind-the-scenes’ and exclusive content. Consumers have shown a willingness to pay for content tailored to their interests.
Deploying a subscription offer, using Grabyo and InPlayer, will mean that any publisher will have full control over their offering and be able to adapt rapidly to consumer demand – from content to pricing and delivery.
“We’re excited to bring this partnership to market and begin working with sports publishers to drive new revenue and develop exciting premium content strategies for fans,” commented Gareth Capon, Grabyo CEO. “It’s an exciting time for content production, with demand higher than ever. Fans are calling out for bespoke and exclusive content, and are willing to pay.”
“This alliance re-defines how live sports events and VOD content can be produced and monetized,” said George Meek, InPlayer CEO. “We’re thrilled to bring sports publishers new opportunities to drive revenue and exceed expectations with fans-first video experiences for audiences tuning in around the globe.”
For more information, contact:
Scott Lunn
Global PR & Communications Manager
Grabyo
About Grabyo
Grabyo is the leading cloud video platform. Grabyo’s lightweight services are the future of broadcast – equipping partners with the tools to manage agile video distribution strategies across all major digital, OTT and social platforms.
Delivered as a SaaS platform and accessed through a web browser, Grabyo is trusted by major publishers and rights holders such as ITV, BT Sport, EA Sports, World Rugby, The English Football Association (FA), Real Madrid, FC Barcelona, Univision, LaLiga, The English Premier League and AELTC Wimbledon.
The platform has strategic partnerships across OTT, social media and broadcast including Twitter, Facebook, YouTube, Instagram, Twitch and Snap. in 2019, Grabyo partners created over 650,000 clips and 16,500 live broadcasts, generating more than 12 billion video views. More: grabyo.com
About InPlayer
InPlayer, the world’s leading pay-per-view and subscription solution, helps set up and grow recurring revenue for companies looking to enable online sales and access management for their video, audio, files and HTML content. With millions of dollars in transactions managed, InPlayer is making thousands of live events profitable for the OTT industry, rights owners, agencies, artists and corporations globally. More information: inplayer.com
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