In order to thrive in the increasingly crowded live video space, content owners must understand audiences well enough to deliver the ideal user experience - with an attractive, relevant value proposition.
Live pay-per-view isn’t just about relying on a robust technology, it’s also about sales. Successful content owners willing to capitalize and drive revenues in this competitive market need to adopt a smart pricing and timing strategy.
InPlayer is supporting 600+ events a month across the world. We are sharing here our industry knowledge with some tips and best practices for (pre)-selling a successful Live PPV event - and keep viewers coming back for more!
The future of Live Pay-Per-View is fundamentally defined by what the audience wants, which in turn drives how content owners package, deliver and monetize their content. Businesses need to ensure they are investing in scalable technologies that offer premium viewing and monetization experiences with a solid monetization strategy focusing on the right pricing scheme“